# DataTako > DataTako is a white-label Power BI distribution platform that lets organizations share Power BI reports and dashboards with internal teams and external customers through a branded portal, without per-user Power BI Pro licenses. It runs on Power BI Embedded / Microsoft Fabric capacity (from F2), on your own domain and branding, and supports SAML/Entra/Google SSO, row-level security (RLS), sub-organizations, automated Fabric capacity pause-and-resume, report subscriptions, alerts, comments, data writeback and a public REST API. DataTako is based in Hoofddorp, the Netherlands, and is a Microsoft Solutions Partner. ## Product - [Features](https://datatako.com/features): Full feature list — embedding, white-label, sub-organisations, writeback, RLS, SSO, security, subscriptions, alerts, capacity management and API. - [Pricing](https://datatako.com/pricing): Tier breakdown (Starter, Business, Enterprise) and what each tier includes. Requires a Microsoft Fabric or Power BI Embedded capacity (F2+). - [DataTako explained](https://datatako.com/datatako-explained): How DataTako uses Power BI Embedded ("App owns data") to deliver reports without per-viewer licenses. - [Sub-organisations](https://datatako.com/suborganizations): Run hundreds of isolated, separately branded client portals from one account on shared Fabric capacity. - [Cost calculator](https://datatako.com/cost-calculator): Compare per-user Power BI Pro licensing against DataTako on a single Fabric capacity. - [Security and privacy](https://datatako.com/security-privacy): Data handling, encryption, authentication, hosting and compliance. ## Use cases - [BI agencies](https://datatako.com/for/bi-agencies): Deliver client-facing Power BI portals at a per-client cost instead of per-viewer. - [Marketing agencies](https://datatako.com/for/marketing-agencies): Branded client reporting portals for SEO, paid, social, GA and CRM data at scale. - [Financial services](https://datatako.com/for/financial-services): Compliance-grade portfolio and reporting with row-level security. - [HR & recruitment](https://datatako.com/for/hr-recruitment): Workforce analytics and recruitment dashboards shared securely with clients. - [Cybersecurity](https://datatako.com/for/cybersecurity): Real-time security and threat dashboards delivered to client teams. ## Power BI knowledge hub - [Power BI](https://datatako.com/power-bi): Overview hub for sharing, embedding and licensing Power BI. - [Power BI Embedded](https://datatako.com/power-bi/power-bi-embedded): What Power BI Embedded is and how capacity-based licensing works. - [Power BI licensing](https://datatako.com/power-bi/power-bi-licensing): Pro vs Premium vs Embedded vs Fabric, and what external sharing requires. - [Share Power BI reports](https://datatako.com/power-bi/share-power-bi-reports): Methods for sharing Power BI reports internally and externally. - [Power BI dashboards](https://datatako.com/power-bi/power-bi-dashboards): Building and distributing Power BI dashboards. - [Financial dashboards](https://datatako.com/power-bi/financial-dashboards): Power BI for financial reporting use cases. - [Embedded analytics](https://datatako.com/embedded-analytics): Category overview of embedded analytics and where Power BI fits. ## Comparisons & buying guides - [DataTako vs PowerBI Portal](https://datatako.com/comparisons/datatako-vs-powerbi-portal): Head-to-head on pricing, white-label, AI features and enterprise track record. - [Power BI Embedded vs Tableau Embedded](https://datatako.com/comparisons/power-bi-embedded-vs-tableau-embedded): Embedded analytics comparison across the two platforms. - [Best Power BI customer portal solutions in 2026](https://datatako.com/blog/best-power-bi-customer-portal-2026): Vendor-neutral comparison of the six leading Power BI customer portal options. - [Best embedded analytics platforms in 2026](https://datatako.com/blog/best-embedded-analytics-platforms-2026): Honest comparison of the 10 leading embedded analytics platforms. - [PowerBI Portal alternatives in 2026](https://datatako.com/blog/powerbi-portal-alternatives): Six PowerBI Portal alternatives compared. - [Build vs buy embedded analytics](https://datatako.com/blog/build-vs-buy-embedded-analytics): Decision framework for SaaS founders choosing between building and buying. - [Power BI Embedded vs custom-built dashboards](https://datatako.com/blog/power-bi-embedded-vs-custom-built-dashboards): When to use Power BI Embedded versus a fully custom dashboard build. - [Power BI Embedded vs third-party portals (build vs buy)](https://datatako.com/blog/power-bi-embedded-vs-third-party-portals-build-vs-buy): Cost and effort of native Embedded versus a ready-made portal. ## Sharing & licensing (educational) - [Power BI Embedded vs Pro vs Premium for external sharing](https://datatako.com/blog/power-bi-embedded-vs-pro-vs-premium-which-is-best-for-external-sharing): Which Power BI licensing model is best for sharing with external users. - [Power BI Embedded: complete 2026 guide](https://datatako.com/blog/power-bi-embedded-complete-2026-guide): Architecture, licensing, RLS and real costs of Power BI Embedded. - [What is Power BI Embedded?](https://datatako.com/blog/what-is-power-bi-embedded): Plain-language explanation of Power BI Embedded. - [What is "App owns data" in Power BI Embedded?](https://datatako.com/blog/what-is-app-owns-data-in-power-bi-embedded): The embedding method where your app — not the user — owns the connection. - [Power BI Publish to Web vs Embedded](https://datatako.com/blog/power-bi-publish-to-web-vs-embedded): The real difference for external sharing, including security implications. - [Share Power BI reports with external users without extra Pro licenses](https://datatako.com/blog/share-power-bi-reports-with-external-users-without-additional-pro-licenses): 2026 guide to license-free external sharing. - [4 ways to share Power BI reports with external users](https://datatako.com/blog/4-ways-to-share-power-bi-reports-with-external-users): Comparison of the main external sharing methods. - [Power BI external sharing without Microsoft 365 guest accounts](https://datatako.com/blog/power-bi-external-sharing-without-microsoft-365-guest-accounts): Sharing without inviting external users as guests. - [Power BI guest user access: pros, cons and alternatives](https://datatako.com/blog/power-bi-guest-user-access-pros-cons-and-alternatives): When guest access works and when a portal is better. - [The hidden cost of Power BI Pro for BI agencies](https://datatako.com/blog/the-hidden-cost-of-power-bi-pro-for-bi-agencies): Why per-viewer licensing breaks agency economics. ## Microsoft Fabric & cost - [Microsoft Fabric capacity explained](https://datatako.com/blog/microsoft-fabric-capacity-explained): How Fabric capacity (F SKUs) works for unlimited-viewer scenarios. - [Which Fabric capacity do I need?](https://datatako.com/blog/which-fabric-capacity-do-i-need): Choosing the right F SKU for your audience and workload. - [Microsoft Fabric: pay-as-you-go vs reserved capacity](https://datatako.com/blog/microsoft-fabric-pay-as-you-go-vs-reserved-capacity): Cost trade-offs between billing models. - [Power BI Pro vs Microsoft Fabric: when to switch](https://datatako.com/blog/power-bi-pro-vs-microsoft-fabric-when-to-switch): The breakpoint where capacity beats per-user licensing. - [Fabric apps, licensing & embedded analytics](https://datatako.com/blog/fabric-apps-licensing-embedded-analytics): How Fabric apps relate to licensing and embedding. ## White-label, multi-tenant & security - [White-label embedded analytics](https://datatako.com/blog/white-label-embedded-analytics): What real white-label means in embedded analytics. - [How to build a white-label Power BI portal for your clients](https://datatako.com/blog/how-to-build-a-whitelabel-power-bi-portal-for-your-clients): Step-by-step approach to a branded client portal. - [Multi-tenant analytics](https://datatako.com/blog/multi-tenant-analytics): Patterns for serving many isolated tenants from one platform. - [Power BI Embedded with RLS: multi-tenant SaaS patterns](https://datatako.com/blog/power-bi-embedded-row-level-security-multi-tenant): Implementing row-level security safely in multi-tenant embeds. - [Implementing row-level security (RLS) in Power BI](https://datatako.com/blog/implementing-row-level-security-rls-in-power-bi): How RLS works and how to configure it. ## How-to & industry - [How to embed Power BI in a website](https://datatako.com/blog/how-to-embed-power-bi-in-website): Step-by-step guide to embedding Power BI on a site. - [What are paginated reports in Power BI?](https://datatako.com/blog/what-are-paginated-reports-in-power-bi): Paginated (SSRS-style) reports explained. - [How financial services share Power BI reports compliantly](https://datatako.com/blog/how-financial-services-share-power-bi-reports-compliantly): Compliant external reporting for regulated industries. - [How marketing agencies deliver Power BI dashboards to clients](https://datatako.com/blog/how-marketing-agencies-can-deliver-power-bi-dashboards-to-clients-without-it-headaches): Client reporting without IT headaches. - [How consulting firms streamline client reporting with Power BI](https://datatako.com/blog/how-consulting-firms-can-streamline-client-reporting-using-power-bi-and-datatako): Reporting workflows for consultancies. ## Customer evidence - [hello.de case study](https://datatako.com/testimonials/datatako-case-study-hello-de): Scaling Power BI dashboards to 1,000+ employees. - [MeerMetData case study](https://datatako.com/testimonials/datatako-case-study-meermetdata): Branded BI portals delivered to eCommerce clients. - [WegMetExcel case study](https://datatako.com/testimonials/datatako-case-study-wegmetexcel-nl): Helping Dutch SMEs gain insights with less Excel. ## Resources - [Scaling Power BI to External Users (whitepaper)](https://datatako.com/resources/scaling-power-bi-to-external-users): 17-page guide to delivering Power BI to external users without per-user licenses. - [Documentation](https://docs.datatako.com): Setup guides and help articles. - [Getting started](https://docs.datatako.com/docs/getting-started): Set up DataTako in about 10 minutes. ## Company - [About](https://datatako.com/about-us): Company background and team. - [Contact](https://datatako.com/contact): Get in touch with DataTako.